When you buy a top-level domain such as .to you can rest assured that you’ll be getting a unique name that will help you stand out from the competition.
There are some businesses where a .to domain might be better suited than others. While .to was originally intended to designate Tonga, it’s also a great choice for Toronto-based companies or individuals. For instance, a restaurant called "Contemporary Cuisine" based in Toronto could register "contemporarycuisine.to". Using a .to domain in this way allows customers to immediately connect the nature of the business to its location. Visitors looking for a local restaurant will instantly know that the restaurant is in Toronto, increasing the likelihood of a visit.
A .to domain is a good choice for anyone looking for a snappy, fun domain extension that's instantly brandable.